Trash to treasure

At Amazon we always try to do more with less. I started the #morethanabox program to bring the smiling box to life through nothing more than the power of imagination. Simple, single-color easter-eggs that surprise and delight millions of customers when they get their packages. Whether that means transforming the hunk of cardboard into a virtual reality spaceship or simply suggesting that the box might make a great pirate hat, you only need to open a box to open your imagination!